Marketing

Running a cannabis dispensary today means competing on two fronts: your shelves AND your screen. Customers are searching Google before they walk through your door, reading reviews before choosing a budtender, and comparing online menus on their phones while sitting in the parking lot. Demand alone won’t keep your registers ringing. Your digital presence will. […]

MJBizCon 2025 made one thing unmistakably clear: AI is now the center of gravity for cannabis marketing, and brands that adopt AI-driven systems early will dominate search visibility, customer experience, and revenue in 2026. Across three days of conversations with dispensaries, CBD brands, hemp businesses, MSOs, and ecommerce operators, the message was consistent. The industry

Move over, 420. There’s a new cannabis holiday heating up the summer. While April 20th has long been the high holiday for cannabis flower lovers, July 10th, aka 710 Day, is the official celebration of cannabis concentrates. The number 710, when flipped upside down, spells “OIL,” which has become synonymous with dabs, wax, shatter, live

Why Pinterest is an Untapped Opportunity for Cannabis Brands In the world of digital marketing, cannabis brands face unique challenges. Strict advertising policies on major platforms like Facebook, Instagram, and Google make it difficult to run paid ads. However, there is one major platform where cannabis brands can thrive organically: Pinterest. Unlike traditional social media